Sales practice that pushes back

AI buyers your reps practice on.

Realistic buyers who push back, stall, and hang up. Every call scored.

  1. Hire on proof, not interview charmEvery candidate faces the same hard buyer.
  2. Ramp reps in weeks, not quartersPractice the calls they’re not ready to lose.
  3. Coach the exact skill that’s slippingScorecards turn “be better” into a drill.
Try a call
RoleplayScoreCoachRepeat

Dana Whitfield

CEO · Large B2B SaaS company

Cold callImpatient●●●○○

Press Start call. Then just talk.

Calls are recorded privately for your scorecard.

4 buyer personas live3 min per practice call5 skills scored instantly

One engine · three workflows

Same AI buyers. Three jobs.

Hiring

Interview only the best few.

Put every candidate through the same tough call. Compare evidence, not confidence.

1Maya R.Discovery · 9188
2Leon K.Objections · 8482
3Sam T.Closing · 4657

Onboarding

Ready to sell in 3 weeks, not 6 months.

Reps repeat high-stakes moments until the response is natural—not memorised.

Coaching

Every call scored. Every rep climbing.

Find the skill gap, assign the right buyer, and see whether the next call improves.

Discovery 82Objections 64Next step 91

From ICP to improvement loop

How it works

01

Describe the buyer

Role, company, priorities, objections, personality. We turn it into someone your reps recognise.

02

Rep makes the call

Three minutes, voice to voice. The buyer listens, interrupts, challenges, and can end the call.

03

Scorecard lands

Opener, discovery, objections, value and next step—each tied to evidence from the call.

04

Manager sees the pattern

Repeat the right scenario. Watch the weak skill rise across reps and cohorts.

Hiring

The hard-client test.

Every candidate calls the same tough buyer before the interview. You get a ranked list and the exact moments behind each score.

Sales role · 28 candidatesLive
Screened28
Call completed20
Above bar10
Interviewed4

Manager view

Stop guessing who needs coaching.

One dashboard. Skills, not vibes.

Skill heatmap

Team West · last 30 days
OpenDiscoverObjectValueCloseMaya8878689889Leon8272629283Sarah7666568677Jon7060508071

Ramp progress

This cohort
+31pts
Week 1Week 2Week 3Week 4

Simple per-seat plans

Pricing

Per seat, per month. Candidates in hiring assessments don’t need seats.

Starter

For a small team proving the habit.

$39/ seat / mo
  • 3 buyer personas
  • 20 calls per rep
  • Instant scorecards
Most popular

Team

For managers building a repeatable system.

$69/ seat / mo
  • Unlimited personas
  • Unlimited practice
  • Team analytics
  • Hiring assessments

Enterprise

For multi-team enablement programmes.

Custom
  • Everything in Team
  • SSO and integrations
  • Custom scorecards
  • Dedicated support

See your own buyers on XYZEO in 20 minutes.

Bring your ICP. We build the buyer live and one of your reps takes the call.